Legal

Cookie Policy

Last updated: March 2026

This Cookie Policy explains what cookies are, which cookies we use on lovesub.co.uk, why we use them, and how you can control them. It should be read alongside our Privacy Policy.

Manage your cookie preferences

You can update your consent choices at any time.

1. What Are Cookies?

Cookies are small text files that are placed on your device (computer, tablet, or mobile phone) when you visit a website. They are widely used to make websites work more efficiently, to remember your preferences, and to provide information to website owners about how their site is being used.

Cookies can be "session cookies" (deleted when you close your browser) or "persistent cookies" (which remain on your device for a set period). They can also be "first-party cookies" (set by lovesub.co.uk) or "third-party cookies" (set by other services we use).

2. How We Use Cookies

We use cookies in accordance with the UK Privacy and Electronic Communications Regulations (PECR) and UK GDPR. We obtain your consent before placing any non-essential cookies on your device, using our cookie consent banner. You can change your preferences at any time using the Cookie Settings button above.

3. Types of Cookies We Use

Strictly Necessary Cookies

Always active — cannot be disabled

Required

These cookies are essential for the website to function correctly. They do not store any personally identifiable information and cannot be switched off.

Cookie NamePurposeDuration
lovesub_consentStores your cookie consent preferences so we do not ask again on every visit12 months
lovesub_compareRemembers which subscription boxes you have added to the comparison tray during your sessionSession

Analytics Cookies

Require consent

Optional

These cookies help us understand how visitors interact with our website. All data is aggregated and anonymised — we cannot identify individual users. We use this information to improve our content and user experience.

Cookie NameProviderPurposeDuration
_gaGoogle Analytics 4Distinguishes unique users by assigning a randomly generated number as a client identifier2 years
_ga_*Google Analytics 4Persists session state and tracks pageviews within a session2 years
_gidGoogle Analytics 4Distinguishes users for session-level analytics24 hours

We use Google Consent Mode v2. If you decline analytics cookies, Google Analytics will operate in cookieless mode and will not store identifiable data about your visit.

Marketing & Affiliate Cookies

Require consent

Optional

When you click on a subscription link on our site, affiliate network cookies may be placed on your device. These cookies allow the affiliate network to attribute any subsequent purchase to our referral, enabling us to earn a commission. This does not affect the price you pay.

NetworkCookies SetDurationPrivacy Policy
Awinaw_*30 daysawin.com
Impactirclickid, _impact_*30 daysimpact.com
Rakuten AdvertisingranMID, ranSiteID30 daysrakutenadvertising.com
Klaviyo__kla_id2 yearsklaviyo.com

Functional Cookies

Require consent

Optional

Functional cookies enable enhanced functionality and personalisation, such as remembering your quiz results or comparison preferences across sessions. If you do not allow these cookies, some features may not work as intended.

4. How to Control Cookies

You have several options for controlling cookies:

  • Our cookie banner — when you first visit lovesub.co.uk, you will be shown a cookie consent banner. You can accept all, reject all, or manage your preferences by category. You can change your choices at any time using the link in the footer.
  • Your browser settings — most browsers allow you to block or delete cookies. Please note that blocking all cookies may affect the functionality of this and other websites. For instructions, visit your browser's help pages:
  • Google Analytics opt-out — you can prevent Google Analytics from collecting your data by installing the Google Analytics Opt-out Browser Add-on.

5. Google Consent Mode v2

We have implemented Google Consent Mode v2 on this website. This means that Google's tags (including Google Analytics 4) will adapt their behaviour based on the consent choices you make. If you decline analytics or marketing cookies, Google will operate in a cookieless mode that does not store identifiable information about your visit, but may still collect anonymised, aggregated signals for modelling purposes.

6. Changes to This Policy

We may update this Cookie Policy from time to time to reflect changes in the cookies we use or for other operational, legal, or regulatory reasons. Please revisit this page regularly to stay informed. The date at the top of this page indicates when it was last updated.

7. Contact Us

If you have any questions about our use of cookies, please contact us at [email protected].

This Cookie Policy was last reviewed and updated in March 2026. It complies with the UK Privacy and Electronic Communications Regulations (PECR) and UK GDPR.